1300 886 238
HOW TO create a Style Guide

HOW TO create a Style Guide

The key to a strong brand and increased brand awareness is consistency. Big companies invest a lot of money in building a brand that is instantly recognizable – think about Apple – their strict style guides make it very hard to imitate thus providing instant brand recognition and loyalty.

Creating a brand style guide is now easier and more straight forward since the introduction of Canto Style Guide feature, introduced in December 2018 Canto update, that is included with your purchase. That could translate to savings of more than $2,000 a year in agency fees, you get it for free!

What do you need to create your organisation’s brand Style Guide?

You will start with the colours of your logo, specific typography you want to use in your communication and other visual standards, like imagery, and a message copy that you would like to convey.

Let’s take a look at what you can do in Canto.

You can access the Style Guide feature in your settings. Go to New Style Guide. Next fill in the information fields about your style guide, such as Name and Description.

 

You can set the access of style guide to be Public or Private. If you would like to allow parties outside of your Canto instance to access the style guide, you can then set it as Public.

Next you need to add content to your style guide that you would like to showcase as example of your brand style. It could be albums or folders that are specifically created for display in the style guide.

Make sure to select Auto Sync to automatically include any new content to your style guide.

Now you’re ready to build your style guide in Style Setup.

To start, Canto provides 4 different building blocks to be included in the guide – colour, typography, imagery, and copy. More can be added if necessary.

Let’s start with colour. Add any colours you associate with your brand. You can give your colours a specific name. In the text field on the left you can add any instructions for the users of the style guide.

Next, a big part of your brand identity is font. Decide if you’d like to stick to one font or use several, provide detailed instructions in the text box.

Let’s move on to imagery. Use it to display your logos and any other images/ photography that showcase your brand and style. Here you can create several sections of imagery – for logos or different products, for example. Or to be used in different communications, such as advertising or social media.

Add any folders or albums you would like to include in your style guide, these can be then accessed by the style guide users to make sure they have the right brand imagery.

The description of the albums you see under the images, can be edited in the main library in the description field for the album.

Finally, in the Copy section include any message or text you would like to always appear consistent in your marketing communication.

After style sections are completed you can create a custom branding for your style guide landing page, by changing colours, font or logo.

Lastly, you can add any users or groups you would like to have access to style guide. They will now be able to access it in the left-side menu under the main library. This is what a final style guide could look like and be further shared with others.

HOW TO Migrate Data to Canto (nee Flight)

HOW TO Migrate Data to Canto (nee Flight)

There are a few things to think about when trying to migrate data from one digital asset management system to another. You want to ensure that metadata associated with digital assets is preserved. Depending on a file format or a previous storage system, some assets have metadata embedded, some have an attached file or have metadata stored separately.

DataBasics is often asked to help with data migration. To determine basic requirements for data migration there are a few things we need to know.

What we need to know

What is the total size of file/s to be uploaded?

Is there any additional metadata that needs to be exported/ imported?

How is the metadata currently used?

What migration options are there?

There are currently 3 options to migrate assets into Flight:

Advanced Uploader – allows bulk upload of assets from a customer’s existing file system.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Note: Advanced Uploader will not work with Chrome as it doesn’t support Java. It works on IE in Windows, Safari in Mac, Mozilla Firefox.

Canto Express (Uploader application on MacOS) – works like Advanced Uploader but has been designed from the ground up to work with MacOS and provides an intuitive way to upload assets.

Note: The application can be downloaded from App Store when searching for “Canto Express”. Due to the nature of Canto, folder structures will be recreated as albums. Each subsequent folder will be created as an album stored within the original folder.

Cloud Storage Integration – Canto has integration with: Google Drive, Box and Dropbox. Customers using these services will find the process of transferring data to Canto simple and intuitive.

Please note: Your data may be presented differently. But all search capabilities should be maintained.

Importing additional metadata

Existing embedded metadata will be extracted as part of the upload process. If any additional metadata is required, the metadata will need to be saved to a csv file and each field will need to be created as a custom field in Canto settings, once this is completed, import the csv to Canto using Metadata Importer found in the Settings. This metadata will then be applied to the corresponding images.

For any additional questions please contact databasics at info@databasics.com.au or call 1300 886 238.

Using Direct URLs Of Images and Videos

Using Direct URLs Of Images and Videos

*Please note: as of May 22, Flight is now Canto. All references to Flight in this article refer to Canto.

In our opinion, one of the most exciting new features of Flight (released with Flight LHR update) is the direct URLs of images and videos that you can find in the details view of an image or video.

Direct URLs are useful for fast sharing and accessing of images and videos around the world.

 

With direct URL you can:

 

Preview any file (including RAW, .avi, .CR2, .psd) immediately in your browser, without having to look for a specific file converter. The file gets automatically converted to a web viewable/ playable format.

  

You would use this most frequently when working with media content stored in Flight that you want to use in your website. The Flight direct URL interface provides a simple three step process to integrate with any CMS you might be using to build your website. So simple and straight forward that it will only take minutes getting used to this and you won’t know how you did without it. Please note: all images and the video in this blog post were inserted using direct URL. Did I say how fast and easy that was?

If your website is more like a retail catalogue with lots of images of products for example then with some simple scripting an export file can be produced from Flight with a product identifier and the direct URL ready to go. You could import this into your eCommerce system to automatically generate pages of content.

With the Preview image URL, you can resize the image right in your browser by changing the pixel number at the end of the URL. No need to have two or more files taking up the storage space. No need to Save As saving you arduous process of preparing all the imagery for your website.

   

With the Original File you can preview, place, and share the image in its original size without having to download the file.

Use it to share or embed your video files (any file type) without having to save them first. Just use the direct URL. Place the video URL directly in your html page. An example of an .avi file being embedded into WP blog post below.

Facing an issue of finding approved content, with Flight’s inbuilt approval process you are assured that the content you are sharing is suitable for your purposes. All a Flight admin needs to do is set up a portal for approved content for all consumers to have free and easy access to.

Summary

By storing your content in Flight you will be able to keep your assets in one central location and be able to use them in various marketing channels. Your team will benefit from being easily able to locate content and quickly use it as needed. Your ITs will love you as you’re no longer storing masses of content on file servers with much of the content duplicates that no one knows how they got there. Your management will be able to take new business opportunities provided by faster usage of content in a more controlled environment.

 

HOW TO Order and Process Assets in Cumulus with DARS (DataBasics Asset Request Solution)

HOW TO Order and Process Assets in Cumulus with DARS (DataBasics Asset Request Solution)

The new DataBasics Asset Request Solution (DARS) provides a facility for external users to order selected assets from Cumulus through Portals and enable Cumulus administrators to process the submitted requests in Cumulus Web Client or Desktop Client. DARS is currently running on DataBasics demo site and we encourage customers with existing EOSP solution to try it. Below you will find step-by-step instructions on how to order assets from Cumulus, process asset requests in Web Client, process requests in Desktop Client, and receiving assets from Cumulus.

 

Ordering assets from Cumulus

1. Connect to portals cumulus.databasics.com.au/portals
2. Add the assets you want to order into the basket.
3. Click the ‘Request Assets’ button.

4. Complete the request form – recipient address (this will be usually preconfigured with Cumulus Content Manager address), name, phone number, address & reason for request and send the request.

Processing asset requests in Cumulus

1. Open submitted request email and copy the Search String.

2. Log into Web Client https://cumulus.databasics.com.au/cwc
3. Open the catalog, paste the search string into the quick search box and click the magnifying glass.

4. Select all, or relevant, assets.

5. From the Tools Menu select one of the following options:

 

6. Once you have completed the approval process you can use a download collection to send the relevant assets to the requestor (Tool menu > Share > Create a collection and send a link to selected recipients).

Edit the collection name, recipient email address, subject, body text, embargo and recipient permissions.

Web Client Note
• If portals support’s multiple catalogs the request may include assets from different catalogs. In this scenario, you will need to open one catalog at a time and repeat the quick search process. Alternatively use Desktop Client to open all relevant catalogs in one window.
• Assets which are related to Master Assets do not show in Web Client search, only in the Master Asset Relations Tab. If portals is configured to publish related assets, use Desktop Client to process the asset requests.

Processing requests in Desktop Client

1. Copy the search string from the asset request email.
2. Open the relevant catalog/s, paste the search string into the quick search box and click the magnifying glass.

3. Select all, or relevant, assets.

4. Select one of the following options:
• From the Workflow menu select the relevant approval workflow.
• From the File menu select, Save Collection As, and save for later approval processing.
• If you have already decided to approve the assets go to step 5.
5. Once you have completed the approval process you can use a download collection to send the relevant assets to the requestor (File menu > Send Collection Link).

Edit collection name, recipient, subject, body text, embargo and recipient permissions.

Desktop Client Note
• If portals support multiple catalogs and the request includes assets from different catalogs you can open all the catalogs available to portals in one window and quick search will find all requested assets.

Receiving assets from Cumulus

1. The requestor will receive a download invitation email.

2. When they click on the link or the View button it will connect them to the download collection with the preconfigured download options.

 

 

 

 

 

 

 

 

Watch demo here.

 

If you already have active accounts in the DataBasics Cumulus demo environment you can log-in and evaluate this new feature.
If you don’t, please nominate users for testing (name and email address) and we will provide access. Email us at: support@databasics.com.au