Upcoming webinar series
DAM Implementation: What Actually Matters
Why DAM success depends on people, process and adoption — not just software.
This is the 3rd webinar in the 3-part webinar series.
PART 3:
WHEN: June 16th
TIME: 2pm AEST
Who This Is For
This webinar is for:
Organisations preparing to roll out a DAM platform
Teams struggling with DAM adoption or governance
Marketing, digital and communications teams managing large content libraries
Organisations reviewing workflows, metadata or user processes
Teams wanting to improve long-term DAM success
What You’ll Learn
By the end of this session, you’ll learn:
The most common DAM implementation mistakes
When DAM implementation is more about process than technology
How to approach metadata and governance practically
What drives successful DAM adoption across teams
How DAM integrations and workflows affect implementation
How AI is changing DAM onboarding and content management
These topics are based on real projects and insights from our Guide To Choosing DAM in Australia and New Zealand in 2026.
Why attend?
Many DAM projects struggle not because of the platform itself, but because organisations underestimate the importance of governance, workflows, metadata and user adoption.
This session focuses on the practical realities of DAM implementation and long-term success, drawing on real-world experiences from organisations across Australia and New Zealand.
Speakers
Ricky Patten
DAM expert with experience across APAC organisations.
Ricky has been in DAM industry for over 30 years. His knowledge and experience has him help many organisations implement and adopt a DAM solution in Australia and New Zealand.
Conrad Hanson
DAM consultant.
Conrad has over 15 years experience in Digital Asset Management, including working in Europe on some of the largest digital transformation programs in retail and CPG.
Hosted by Antra Silova
Marketing Manager
Webinar breakdown
Webinar 1 - FINISHED
Date: May 19th Time: 2PM AEST
We Don’t Need a DAM… Or Do We?
When shared drives stop working
- How teams manage assets today
- Common frustrations
- When things start to break
Many of these challenges are explored in our article DAM vs SharePoint and how organisations manage assets at scale.
Webinar 2
Date: June 2nd Time: 2PM AEST
How to Choose the Right DAM
What actually matters (and what doesn’t)
- Key evaluation factors
- Governance vs features
- DAM vs SharePoint
Webinar 3
Date: June 16th Time: 2PM AEST
DAM Implementation: What Actually Matters
- Why DAM projects fail
- Metadata and governance
- Driving adoption