Now that you have Cumulus to provide you a centralised storage to easily create, organise, find and repurpose your digital assets and content – life’s a piece of cake.
But there might come a time when you need an easier way to manage the lifecycle of your digital assets and content – which might require more control over content approval, publishing, expiration and distribution. Luckily, as an answer to frequent customer requests, databasics have created a solution for you – DAAS (Digital Asset Automation Solution)! DAAS was built as an approval workflow and channel distribution solution. It uses standard Cumulus technology that can be easily supported, expanded and repurposed.
The following real-life scenarios can provide you with some examples of how DAAS can help organisations achieve some of these objectives.
Real-life scenario 1
An organisation wants to control their content approval for publication and would like to automatically archive older content.
With DAAS, approval and expiration criteria are automatically applied when assets move from ingestion to production, and finally – into the archive.
Real-life scenario 2
A marcom team in a government/ private sector wants to make a limited range of watermarked content available for general access in a format only suitable for limited usage.
DAAS makes asset conversions, watermarking and transfers between catalogs automatic. A simple press of a button and the solution does all the hard work for you.
Real-life scenario 3
An organisation wants to release content to multiple marketing channels. Each channel has different requirements.
Do you need something more complex? For example, some teams receive content from multiple user groups and need to publish content to multiple channels. If this fits the needs of your organisation, DAAS allows us to provide a set of tailored enterprise level workflows to fulfil the exact publishing specifications of your organisation.
If you would like to learn more about DAAS contact databasics at info@databasics.com.au or give us a call 1300 886 238.
